In the world of commercial image-making, January often feels like a hangover from the previous year — everything slows down, and many creatives find themselves in the depths of winter asking, now what? To shake off that January lull, we turn to our creative roster and challenge them with a personal project sparked by a "creative prompt." This year, we took inspiration from the Pantone Color of the Year and asked our teams to let their creativity spring from the rich hue of Mocha Moose.

The contest kicked off in January and will wrap up next Monday. Each day this week, we’ll be showcasing the incredible projects that emerged from this creative challenge on instagram, click to see daily updates: https://www.instagram.com/sally_reps/. On Tuesday April1st, we’ll announce the winners across a variety of categories.

Our panel of judges includes an impressive mix of creative directors, producers, and clients from across the country. We’re incredibly grateful to each of them for volunteering their time and expertise to help celebrate and recognize this inspiring body of work.

Mocca Moose is a warm, earthy brown with subtle undertones of cocoa and soft gray, evoking the comforting richness of freshly brewed coffee and the smooth elegance of dark chocolate. It feels both grounded and indulgent — a color that brings a sense of calm stability while still feeling luxurious and inviting.

Here is a Sneak Peek at Two of our Projects Below:

Borgo Roseti: Photographer Zee Wendell, Retouching Emily Jahr

Treehouse Modern: Photographer Alison Blomgren, Stylist Rachel Grunig.